A Rosie the Riveter Talks About the Importance of Rosie’s Bandana

by Kendra Bonnett on September 28, 2009

"Ethel the Riveter"

"Ethel the Riveter"

Post #25 – Women’s Memoirs, Conversations – Kendra Bonnett and Matilda Butler

Ask her if she was a Rosie the Riveter, and Ethel Horbach will correct you, “No I’m Ethel the Riveter.” Today Ethel lives at Amber Court in Westbury, New York, but some 65+ years ago she worked the lathe at Toolcraft grinding and polishing bullets for the war effort.

Amber Court’s activity director Ginger Bonner first contacted Women’s Memoirs regarding our Rosie the Riveter Legacy bandana. We were still developing our new, larger design (27×27”) that is 100

One of Ethel's cohorts

Fighting for Women

percent Made in the USA and now in stock, but I helped Ginger with some ideas for creating her costume. She followed up by sending these pictures of “Ethel the Riveter” and her cohorts at Amber Court.

Show your muscle

Show your muscle

I invited Ethel and Ginger to speak with me. Here’s the audio of our brief conversation. I think you’ll find it interesting.

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Ginger "doing the Rosie"

Ginger "doing the Rosie"

Our Rosie the Riveter Legacy bandana is popular year round, and helps keep our collective memoir Rosie’s Daughters: The “First Woman To” Generation Tells Its Story visible and selling. But it’s at Halloween when our sales really spike. So many women want to dress up as the iconic embodiment of women’s strength and empowerment—Rosie the Riveter. You can find our original Rosie the Riveter Legacy bandana here.

They Can Do It!

They Can Do It!

And if you would like to read more about the importance of book marketing and using complementary to promote books, please follow this link to my post on Story Circle Network’s Telling HerStories blog.

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