Post #26 – Memoir and Fiction, Writing Alchemy – Kendra Bonnett and Matilda Butler
Intuitively we know that video is a powerful, entertaining way to deliver our message. I mean, watching videos is fun.
Now we have some interesting statistics to back that up:
- And this first one is staggering. According to comScore.com, during just the month of August 180 million Internet users in the United States each watched, on average, 18 hours of video. Wow. Furthermore, US Internet users collectively engaged in 6.9 BILLION viewing sessions.
- When speaking at the Liveclicker Summit, Founder and CEO of ReelSEO.com Mark Robertson told attendees that 73 percent of retailers in the United States put video on their product pages to help them sell. Robertson explained the power of video like this: “Online video is the swiss army knife of internet marketing. I really can be used all over the customer lifecycle, whether it’s customer service, marketing, or even recruitment.”
Statistics like these are the reason you need to be considering video as a way to promote your book. And you can begin this process long before your book is finished, using it as a way to build interest and anticipation. Video is a great tool to use when building a marketing platform for your book.
Matilda and I have been using video for more than two years now. It’s fun and a wonderful way to share content because you’re making it more entertaining, more approachable, even more memorable.
And speaking of our videos, Matilda and I would like to give you free access to more than 20 of our video writing tips. In this collection, you’ll many of our popular WRITING IN 5 videos and interviews with memoir writers. And we’re always adding more, so you’ll want to check back regularly. And like I said, your access is FREE. Either follow this link to get FREE VIDEOS or use the drop down menu at the top of this page “Free For You.”
