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Writers use Internet to sell books

Book Business PaperclipPost #76 – Women’s Memoirs, Book Business – Kendra Bonnett and Matilda Butler

MEMOIR, BLOGGING AND PLATFORM BUILDING
Marketing and Promotion on the Internet

Matilda Butler and I are pleased to be part of a blog book tour organized by WOW! Women on Writing for Madeline Sharples’ new book, Leaving the Hall Light On.

As many of you well know, at Women’s Memoirs we are as interested in the the marketing efforts that go into the promotion of a new memoir as we are in the actual writing. After all, in most cases, writing the book is only half the job. We need to get our work into the hands of readers. We need a platform to which we can draw potential readers and a variety of tactics for making our presence known. As Madeline approaches the end of her WOW Blog Book Tour, we had the opportunity to ask her for her marketing insight: [click to continue…]

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Memoir Marketing Discussion: Peace of Mind and Body: 27 Days of Journaling to Health and Happiness by Mari L. McCarthy

by Kendra BonnettMay 27, 2011
Memoir Marketing Discussion: Peace of Mind and Body: 27 Days of Journaling to Health and Happiness by Mari L. McCarthy

In the 21st century, authors need to be doing more than looking into Internet marketing, ebooks, blogs and blog book tours. Author Mari L. McCarthy shares her experiences and success.

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Using the Levy Flight to Market Books

by Kendra BonnettApril 16, 2010
Using the Levy Flight to Market Books

Seth Godin gets Kendra thinking about chaos theory, Levy flight plans and how to apply this to book marketing tactics.

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The Internet and Social Networking Achieve Tipping Point

by Kendra BonnettApril 9, 2010
The Internet and Social Networking Achieve Tipping Point

The Infinite Dial survey shows the Internet beats out television to take the top spot as the “most essential” medium and social networking activity doubles within the last two years. With almost 50 percent of Americans using social networking, there are important implications for authors looking to market and sell books.

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Marketing Your Memoir…All For the Sake of Cheap Lobster

by Kendra BonnettFebruary 21, 2010
Marketing Your Memoir…All For the Sake of Cheap Lobster

As authors, writing our memoir is only half our our job. The other half is marketing and selling our book because these days few publishers will help you. You need a marketing strategy in order to create a set of sales tactics. This is the first in a series designed to help you market (and sell) your book. Let’s start at the beginning.

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East of Eden Writers Conference: Report #1

by Matilda ButlerSeptember 8, 2008
East of Eden Writers Conference: Report #1

Kendra Bonnett, featured speaker at the East of Eden Writers Conference, tells audience about the current state of the book business and how they can use their skills as writers to sell more books through blogging and social networking.

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